Rexel launches home technology centres

Engaging with consumers can be time-consuming, and it is difficult for contractors to give the right advice given the number of choices and new home technology solutions available. To address this issue, Rexel has launched home technology centres.

Rexel’s Home Technology Centre showrooms will allow the company to work together with contractors and their clients, whether they are building a new home or engaging in major renovation works. Rexel’s consultants work directly with contractors’ clients to select the right products and locations. Post-consultation, Rexel generates detailed electrical plans and a bill of materials.

Contractors can refer their clients to Rexel’s centres via a smartphone app (both IOS and Android). Rexel will reward each referral that contractors submit with bonus points that they can redeem from the company’s Amp-Up Rewards Program.

Benefits of the initiative include: professional consultation service for clients; freedom from the time-consuming product selection process; and increased revenue from additional billable labour and materials. Collaborating with the home technology centre also offers contractors the opportunity to pick up additional jobs from ‘walk-in’ end users that Rexel can direct to contractors. The centres are located across the company’s existing electrical wholesale branch network. Rexel’s network has decades of experience, servicing electrical contractors and the building industry.