Mainline wins Australian International Design Award

Power and Data Corporation was recently recognised for design excellence at the Australian International Design Awards, with its Mainline B-Series Adapter System acclaimed in the ‘Housing and Business’ category. This is the second design award for Mainline this year.

In April, the Mainline B-Series Common Platform Adaptor also won the prestigious European Red Dot Design Award, ranking it alongside other famous designs including the iPod and the latest model Rolls-Royce Ghost.

Designed in Australia, the B-Series Adapter is a universal platform providing a scalable global platform on which all Mainline power adapters and accessories will be developed. The common platform design enables rapid assembly and has expandable features that can house a replaceable fuse, LED indicator and a switch for added safety and flexibility.

The adapter range is a component of the Mainline power track system and can be regionalised for global use.

The Managing Director of Power and Data Corporation, Simon Toovey, said: “The Australian International Design Awards are a great celebration of Australian design and innovation, and we’re really pleased to be recognised for our design excellence.

“With society becoming increasingly computer and technology focused, the Mainline system responds directly to the need for safe, flexible and scalable access to power. The common platform means that more than 75% of the adapter’s components are the same across all regional variants, allowing for a global solution. This significantly reduces cost, turnaround time, inventories and environmental impact.

“Our aim is to expand into key foreign markets including India, China and the US through strategic growth and strong local partnerships.”

The University of Sydney installed the Mainline system in offices, lecture rooms and teaching areas in its Centre for English Teaching. More than 200 secondary and primary schools have installed or specified the Mainline power track in classrooms, libraries and laboratories in the past 18 months. It has also achieved strong sales in 2010 in the UK and Europe.