Your fleet is your canvas for maximising profits
Supplied by XL Service Bodies on Tuesday, 02 September, 2014
Maintaining a fleet of vehicles, no matter how small, is considered a major operating expense for service focussed businesses.
You can easily turn this expense into revenue by using your vehicles as “mobile” billboards of your brand, thus taking advantage not only of the more traditional forms of building customer awareness - word of mouth, storefront, print and online media, etc - but also utilising a more creative approach to promote your company and products/services.
The ultimate goal of effective brand management is to increase sales, maximise profits and company value.
The latest smart energy application innovations — case studies
Examine this collection of case studies to learn...
Understanding the role of transmitters in energy efficiency
All transformers are not created equal. Understanding the difference between different types...
The human element of the Safety Advisor's job - things that can (and do) go wrong
Health and Safety Advisors are the heart of the organisation in terms of knowledge about...